New eBook “From Beast to Beauty” analyzes corrugated industry trends, launches online PrintEnomic$ resource hub
/ST. LOUIS, Missouri — April 4, 2023 — Baldwin Technology Co. Inc. has launched a new set of resources for corrugated packaging manufacturers, centered on a new eBook entitled “From Beast to Beauty,” analyzing trends facing the industry.
Baldwin is a leading global manufacturer and supplier of innovative process-automation equipment, parts, service and consumables for the printing, packaging, textile, plastic film extrusion and corrugated industries.
The introduction of the new corrugated eBook kicks off the company’s new PrintEnomic$ resource hub, which will house separate eBooks, industry organization and trade publication links, and a host of podcasts and instructional guides to help printers maximize profitability in the corrugated, narrow web, and offset printing spaces.
In consultation with its customers, industry experts, and in-house engineering team – along with a review of the latest reporting – “From Beast to Beauty” explores four primary trends that will impact box-making facilities: E-commerce, Brand Protection, Sustainability and Labor Challenges.
“It’s a remarkably resilient industry in the face of current high-profile changes and challenges – and this seemed like the perfect time to step back and help box plants with the know-how they need to stay competitive while meeting the needs of their customers,” said Baldwin Chief Marketing Officer Simon Blake.
Referencing the eBook’s somewhat unusual, full title – “From Beast to Beauty: How the Little Brown Box Became as Fashionable as the Little Black Dress That’s Shipped in It” – Blake noted that the corrugated packaging is the new “shop window” for retail. It’s so much more than the delivery mechanism; it’s a critical step in communicating the brand experience.
“Corrugated has gotten sexy and it takes an incredible amount of talent and technology to produce, at volume, the print quality demanded by brands and consumers,” said Blake. “We’re delighted to share our knowledge and resources for the corrugated, narrow web and offset markets with PrintEnomic$.”
"Baldwin has put together a very thoughtful, well-researched and useful eBook for the industry," said Len Prazych, President/Publisher and Editor in Chief of Board Converting News. "The more we share best practices and insights, the better all of us can navigate the challenges and opportunities we face in 2023."
Download “From Beast to Beauty” printenomics.com.
ABOUT BALDWIN TECHNOLOGY COMPANY INC.
Baldwin Technology Company Inc. is a leading global manufacturer and supplier of innovative process-automation equipment, parts, service and consumables for the printing, packaging, textile, plastic film extrusion and corrugated industries. As a total solutions provider, Baldwin offers our customers a broad range of market-leading technologies, with a focus on improving the economic and environmental efficiency of production processes. Through a global footprint of 21 company-owned locations and an extensive network of partners, our customers are supported globally, regionally and locally by dedicated sales and service team members who add value by forming long-term relationships. Baldwin is privately owned by BW Forsyth Partners, a Barry-Wehmiller company. For more, visit baldwintech.com.
ABOUT BW FORSYTH PARTNERS
BW Forsyth Partners is the investment arm of multibillion-dollar global manufacturing and engineering consulting firm Barry-Wehmiller. Established in 2009, BW Forsyth Partners blends Barry-Wehmiller’s unparalleled legacy of value creation and people-centric culture development with keen investing experience to help companies realize their true potential. With a focus limited to areas known well, BW Forsyth Partners seeks to partner with leadership teams to acquire small- to middle-market companies in the capital and component equipment, and professional services sectors. In each of our operating companies, BW Forsyth Partners deploys operational improvements and strategy development without compromising the autonomy, strategic vision and entrepreneurial spirit of their leadership teams. For more information, visit bwforsyth.com.